The Snooze Crew Co
Baby and Infant Sleep Consultancy
My Mission
At The Snooze Crew Co, I help modern families find calm, consistent sleep routines that fit around real life - from shift work to sleepless nights. I specialise in supporting both parents equally, with engaged dads and mums who need real, practical support. My approach is responsive, realistic, and grounded in experience - making me the right person to guide your family towards better rest.
So, who am I..?
I’m Rob.
This is my wife Sophie, our son Arthur - and baby number two on the way.
Like so many parents, our journey into the world of baby sleep started with one simple thing: pure exhaustion.
When Arthur was born, the first few months were a bit of a rollercoaster. He struggled with colic and gas early on, but once that passed, he actually slept pretty well. For a little while, we genuinely thought we’d cracked it.
Then the four-month sleep regression hit, and everything changed.
Suddenly, the nights became unpredictable… Arthur needed one of us constantly, and sleep felt impossible to come by. Like most parents, we found ourselves trying everything: late-night Googling, advice from friends and family, different routines, different settling methods… but nothing seemed to work.
With Sophie preparing to return to work, we knew we needed a proper solution, not just for Arthur but for our whole family.
Eventually, we decided to work with a sleep consultant, and honestly, it was one of the best decisions we made. The changes weren’t complicated or drastic; we just needed someone experienced to look at what was happening and show us exactly what needed to change.
With targeted adjustments to Arthur’s routine, everything began to shift. He started sleeping better, we started sleeping better, and our whole family felt calmer, happier, and more like ourselves again.
Going through that experience showed me just how much sleep impacts family life. When no one is sleeping, patience runs thin, everyday tasks feel overwhelming, and it can feel like you’re simply trying to survive the day - this is why I decided to train as an OCN-certified infant sleep consultant and create The Snooze Crew Co.
Now we get to help other families who are in that same place we once were - tired, overwhelmed, and unsure where to start.
Our approach is supportive and personalised because every baby and every family is different. My goal isn’t just to help your baby sleep better, but to help your whole family feel rested, confident, and back in control again.
If bedtime has become stressful, nights feel endless, or you’re simply unsure what to try next, you’re not alone… and better sleep might be closer than you think. 👊
How I can support you
Are you seeing any of these common sleep challenges with your child?
Refusal to go to sleep at bedtime
Waking frequently in the night
Needing to be fed or rocked to sleep
Waking early in the morning
Nap refusals
I’ve been there, and I can support you. With a package tailored to your child's distinct needs, I can help them sleep better. Take a look at my packages below.
Ideal for parents wanting a one-off consultation with FREE additional routine resources.
Ideal for parents who need more 1:1 support throughout the sleep plan